Tuesday, 11 December 2012

CORPORATE CONSULTING

CORPORATE CONSULTING

As such, Business Development and its associated tasks and processes are often indiscernible from traditional management and marketing approaches, such as strategic management, marketing management, sales and marketing, and entrepreneurship.While there is much activity carried out under the umbrella of ‘‘business development’’, there is not a consistent picture to guide business practitioners and other stakeholders in the understanding of what effective business development actually is. This may hamper effective management of business development and, critically, it does not enable scientific scrutiny and tests of when and where business development activities actually contribute to superior performance across firm types and across industries.
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2 comments:

  1. The basic purpose of a health insurance software is to make insurance shopping a pleasurable and easier experience for the customers. For the agents and health insurance professionals, it should help them serve their clients better and faster.Healthcare IT Consulting

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  2. What an insightful and thought-provoking article on Corporate Consulting! The author has successfully shed light on the often elusive realm of Business Development, highlighting its intricate connection with traditional management and marketing approaches. It's refreshing to see a nuanced exploration of the challenges faced in understanding what truly constitutes effective business development.

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